Wordcraft: The Art of Turning Little Words Into Big Business

Description: FAST SHIPPING HASSLE FREE RETURNS SECURE PAYMENT EXCELLENT SERVICE Wordcraft: The Art of Turning Little Words Into Big BusinessAuthor: Alex FrankelPublisher: CurrencyCategory: Semantics, Contemporary Fiction, Popular Culture, Sales & Marketing, Advice On Careers & Achieving SuccessBook Format: Paperback Shipping Please make sure to double check your shipping and address information before you confirm and pay. Where do you ship? Currently, we ship online purchases Australia wide. How long till my item gets dispatched? In most cases, orders made before 2 PM will be dispatched same day or within 24 hours. In some cases, handling time may take longer. If this is the case, specific handling time will be displayed explicitly in the listing. How long until I get my order? Unless you live in a remote area, most orders will be delivered within 2-5 business days at your destination, remote areas may take a little bit longer. Who are my items shipped with? We use Australia Post, Couriers Please and Fastway for standard, registered and express shipping for orders up to 21kg. Payment How can I pay for my item? We offer convenient, safe and speedy payment via PayPal. PayPal helps protect your information with industry-leading security and for protection systems. When you use PayPal, your financial information is never shared with the 3rd party merchant. Within PayPal you may have the option to pay with a Credit Card, Bank Account, eCheck, or other payment options. Return Can I return my items? Yes. We accept accepts returns on Damaged or incorrect orders for up to 30 days. Faulty or Damaged Items If your item arrives faulty or not as described then you can return it to us within 30 days of purchase for a full refund. Changed your mind? If you change your mind about your item, As long as the item is still in factory sealed new condition it may be sent back to us within 30 days of purchase. The item must still be in its original condition and packaging.In these cases the customer will be responsible to pay the return postage. DESCRIPTION Wordcraft: The Art of Turning Little Words Into Big BusinessAuthor: Alex FrankelPublisher: CurrencyCategory: Semantics, Contemporary Fiction, Popular Culture, Sales & Marketing, Advice On Careers & Achieving SuccessBook Format: Paperback In Wordcraft, Alex Frankel, a business writer who once briefly worked as a namer, tells the story of how ﬁve major brands got their names: BlackBerry, Accenture, Viagra, the Porsche Cayenne, and IBM's e-business.” Behind each name is an account of how words and language infuse the products we use every day with meaning, and how great words actually succeed in changing people's behavior. The book is ﬁlled with stories about words that come from every corner of our world: technology, health, sports, food, business, and more. Alex Frankel has written the On Language” column for The New York Times Magazine and reported on business culture for Wired, Fast Company, and Outside. His interest in synthetic language led him to launch his own naming ?rm and spend twelve months hunting down the origins of leading brand names. He lives in San Francisco. About Alex FrankelAlex Frankel has written the "On Language" column for The New York Times Magazine and reported on business culture for Wired, Fast Company, and Outside. His interest in synthetic language led him to launch his own naming ?rm and spend twelve months hunting down the origins of leading brand names. He lives in San Francisco. GUARANTEE We guarantee all items are genuine studio release products - no copies, counterfeit or faulty versions. If there is an issue with the playback of the item (the item is faulty), please contact us within 7 days of receipt so that we can resolve the issue for you. Please note, this does not include instances where you've purchased say, a region 2 DVD and it won't play in your region 4 player. You must check first that your player can play the region of the disc you are about to purchase. CANCELLATION I Have already checked out, can I cancel my order? We will be able to cancel your order if it has not been dispatched yet. Send us a message as soon as possible and we will do our best to cancel your order before it gets sent out. My order has been dispatched, can I cancel my order? If your item has already been sent out, you are able to return it to us under our Return Policy. As long as the item is still in factory sealed new condition it may be sent back to us within 30 days of purchase. The item must still be in its original condition and packaging.In these cases the customer will be responsible to pay the return postage. CONTACT More Questions? If there is any problem, please contact us. We would rather issue a refund or a replacement item than have an unhappy customer. Our customers come first and we would love to hear from you. Feel free to CONTACT US at any time with any questions or concerns and we will be more than glad to assist you. Copyright © | All Rights Reserved

Price: 41.95 AUD

Location: Melbourne

End Time: 2024-11-24T22:30:15.000Z

Shipping Cost: 18.14 AUD